We built the tool we kept needing
For years, we rolled software out inside other companies. The products worked. But getting people to actually use them meant explaining the same things over and over — one user, one walkthrough, one support ticket at a time.
Our Mission
Every rollout ended the same way
The manual was out of date by the time it was published. The training call was forgotten by Monday. Support answered the same questions over and over. Everyone agreed the product worked — people just couldn't find their way through it.
We tried the tools that were already out there. None of them solved the problem the way we needed. So we built LouFlow.
Show, don't document
Screenshots in a wiki go stale the moment the product changes. A guide that runs inside the product stays connected to the experience.
Capture knowledge where it happens
The person who knows the task records it while doing it. No one has to turn that knowledge into a manual afterward.
Learn from what users actually do
See exactly where users stop, so you can fix the guide — instead of guessing what went wrong.
Core Team
The people behind it
Gleb Verevkin
Founder
David Winger
Chief Technology Officer
Alicia Blum
Head of Sales
Pretty Cat
Head of Morale
Record your first guide today
Start on the free plan — by tonight your product explains itself.
No credit card required.